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How to create a job promotion campaign
How to create a job promotion campaign

Attract candidates by reaching them at the right time on the premium channels that match your jobs.

Mengjia Chen avatar
Written by Mengjia Chen
Updated over a week ago

In the Acquisition section, you create campaigns to promote your job posting to the channels that will get you the most relevant talent.

In this article:

Create a new campaign

1. Go to the Acquisition section and click New Campaign.

2. Select the job you want to start a promotional campaign for and give your campaign a name for easy reference.

3. Select your target audience. Choose what kind of candidates you’d like your job posting to reach.

4. Choose the channels you want to promote your job on.

Our algorithm will recommend the most suitable channels for your job promotion campaign using the previously filled-in job details. You can compare across more than 2,900 premium and niche job promotion channels and make a selection based on the channel descriptions, price, and duration.

When selecting a channel, you will see an estimated time to publish in working days. This is an average estimation based on historical data, and a campaign may be online sooner than this.

💡 Do you have a specific channel in mind for your campaign that’s not shown on the list? You can always search for it in the All channels tab to find your favorites and add any additional channels.

Posting to certain channels for the first time may require a longer setup. You will see an estimated time for your first posting under the selected channel.

5. Check and create your job ad. Write or edit your job description just like you would on your own careers site, and be sure to include a summary.

💡 Premium job posts are being checked by our partner network to ensure quality, and therefore, it can take several working days for your campaign to be approved after payment.

6. Choose a payment method and pay for the campaign. Fill in your payment details to complete your order.

Once your payment has been confirmed, your campaign will be set live after the selected channels are processed. You can check the details of your campaign by clicking the campaign in your dashboard.

End campaign

You can end a paid and live campaign.

1. Click End campaign to start the process.

2. Read and confirm the information by clicking the checkbox and click End campaign.

💡 Ending a campaign applies to all of its channels.

3. Your campaign has now ended.

Campaign statuses

For each of your job promotion campaigns, you'll see information about its current status. Here are the campaign statuses that you might see:

  • Draft: the campaign was created and saved.

  • Payment pending: the payment is being processed.

  • Paid: the payment has been processed but waiting for the campaign to go live.

  • Online: the campaign is running.

  • Ended: the campaign has been discontinued before its set duration.

  • Expired: the campaign has run its course.

Channel statuses

For each ordered channel, you'll see separate information about its current status. Here are the channel statuses that you might see:

  • Pending: the channel is being delivered.

  • Online: posting is online.

  • Not processed: channel delivery failed, campaign will be refunded automatically.

  • Offline: the campaign has expired or has been manually taken offline.

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